McMillen Creative is a results-focused strategic marketing and branding firm. We work with clients from around the country in these sectors: lifestyle, professional services and B2B services.
We capture the essence of your brand with a proven process that zeros in on your competitive edge. Our approach leverages your market advantages into a stronger brand that accelerates business growth.
About You
What issues are you confronting? Your marketing and brand challenges are unique to your culture, your competitive environment and your customers. Here are a few questions we use to identify your position in the marketing and branding landscape.
- Where do you discover your greatest opportunities?
- Do you know what truly differentiates you from your competition?
- Do your customers understand your products and services?
- Does your marketing message express who you really are?
- Can your marketing plan take you from point A to point B?
Benefits of Branding
- Provides a mission and long-term vision for your brand
- Ensures your benefits are communicated consistently across all touch points
- Creates a robust differential between you and your competitors
- Promotes coherent and collaborative communications between marketing and sales
- Provides a roadmap for your employees to "live the brand"